About
Ryan Boddy

Marketing Insight, Analysis, and Strategy

I specialize in leading marketing teams to create robust, data-driven, client-centered strategies that drive success across various industries. My expertise lies in leveraging diverse data science tools and methodologies to transform raw data into actionable stories to guide and accelerate decision-making, and empowers teams and executives alike.

My Key Skills:

  • Data Science & Visualization — R frameworks, Tableau, Power BI, Looker
  • Marketing Analytics — Google Analytics, Google Tag Manager, Adobe Analytics, Adobe Launch
  • Content Management Systems — Sitecore, Sitefinity, WordPress, Drupal
  • Marketing Automation — HubSpot, Marketo, Pardot and more
  • Customer Relationship Management(CRM) Analytics & Management — Salesforce, Pipedrive, Kapterra
  • Digital Campaigns — Google Ads, Meta, LinkedIn
  • SEO & SEM — Technical SEO, structured data, schema
  • Social Media Marketing — Meta-certified for political ads
  • Content Writing & Business Process Analysis
  • Digital & Silver-Process Photography
  • Leadership, Team-Building and Management

Outside of my professional career, I write, garden, cook (a lot), brew beer, take artsy photographs, run (training for Chicago Marathon 2024), swim, ride bikes, play water polo, and occasionally DJ (both in real life and streaming). I live in a century-old(ish), moldering Baltimore row home I’m slowly remodeling with my 10-year-old mixed-breed dog (Neptune), his cat (Maleficent), and a very helpful and understanding housemate.

On a typical day, I like to get up early, make a cup of coffee which I consume on my front porch, and then open up the laptop, and — weather permitting — work outside.

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